#Sheaffer Living #NYFW Twitter Party | Panelist @RidgelyBrode

by Mindy Lockard on August 26, 2012

In the spirit of New York Fashion Week I’m so excited to announce Wednesday’s #SheafferLiving Twitter Party celebrating the new ICE London / Sheaffer Pen partnership and all things fashion.

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We invite you to join us and our fashion insider panel:  @ICELondon , @FashionandDecor and @RidgelyBrode.

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Monday through Wednesday of this week, we will be featuring each of our three panelists! I hope you’ll come by to say “hello!” to them!

Introducing Fashion Insider Panelist: Ridgely Brode

I first met Ridgely at lunch with mutual friends in NYC at Bergdorf Goodman. I knew right away that she was a most inspiring woman and one that I was anxious to get to know! I’m so pleased for the opportunity to have her join our #SheafferLiving #NYFW panel and to all learn from her experiences behind the curtain of fashion week.

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Ridgely grew up in New York City and, for as long as she can remember,  she wanted to be a fashion designer.  Well, if not be a designer,  Ridgely wanted to work in fashion.  Several of her summers were devoted to either art and/or fashion:  she attended Rhode Island School of Design,  studied at Parson’s in Paris, and interned for Bill Blass.  After graduating from Tulane University, she landed in the advertising department of Calvin Klein , went on to the fashion department of Harper’s Bazaar and started, Croft Public Relations,  with a great friend.  They then joined Paul Wilmot and founded Paul Wilmot Communications, where she still working today!  Ridgely is a testimate to what can happen when you work hard and  follow your dreams. She has built an amazing career doing what she loves my day job and excited every day to be a part of building amazing brands! For more from Ridgely, follow her fabulous blog Ridgely’s Radar!

Up close and personal with Ridgely on Fashion Week…

When did you attend your first fashion week?

OH LORD! My first show was when I was at Calvin Klein right after I graduated from college – so September of 1989!!!  It was different then because there was not a Bryant park or Lincoln Center that housed most of the shows in one place. We then started to produce our own clients shows in February of 1994 when we started Croft Public Relations, Inc,  later named Paul Wilmot Communications in 1997.

What has been your favorite fashion week memory?

Too many memories to pick just one. The 100 degree day we (Stormy, my business partner and I) set up 700 seats in an un-air-conditioned warehouse for John Bartlett’s Men’s show because we didn’t have enough money to hire anyone to set them up. Or the time the database crashed at midnight for a 9am show the next morning.  We built it from scratch and made it to the show on time!

What advice would you give the first time show attendee?

Soak it all in!  Be gracious and appreciate the invitation!  A whole industry is created when the lights go down and the music goes up.  It is amazing how a million people behind the scenes make an 8 minute show seem effortless.  The first show is the best but, I have to say for me, every show is exciting and like my first!

What trends are you most looking forward to this year?

I am looking forward to incorporating some beautiful jewel tones, like oxblood, into my all black wardrobe. Mixing textures of velvet and brocades with wool and leather. Accessories are huge and I love looking for unique necklaces that change the look of my basics.

I hope you’ll join us tomorrow for more from Fashion + Decor’s Gretchen Aubuchon!

{ 2 comments… read them below or add one }

Ridgely's Radar 08.27.12 at 5:24 am

Mindy – Thank you for the opportunity to join you at the Twitter Party. I am so looking forward to it!
xx Ridgely

Tim 08.27.12 at 12:33 pm

I wish you all great success with the upcoming Twitter Party! Your continued support is really appreciated. Best Wishes Tim

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